Google News Blog
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Recognizing publishers’ standout content in Google News
Saturday, September 24, 2011 8:31 AM
Posted by David Smydra, Product Specialist and Justin Kosslyn, Product Manager
Every day, news organizations and journalists around the world dedicate significant time and resources toward some of the most critical types of coverage: exceptional original reporting, deep investigative work, scoops and exclusives, and various special projects that quite clearly stand out. Today, during a Google News workshop at the Online News Association conference in Boston, we introduced a new content tag for the US edition that will help us better feature this “standout” content and give even more credit where credit is due.
If you put the tag in the HTML header of one of your articles, Google News may show the article with a ‘Featured’ label on the Google News homepage and News Search results. The syntax for this new tag is as follows:
You can use the tag to point to your own content or to point to other sources with standout stories. Because the Standout tag belongs in the HTML header of your articles, it will only be seen by automated systems like Google News, not by direct readers of your articles themselves.
[ read more at link ]
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